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Showing posts from February, 2022

Technology and its impact on consumer's lives

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 Technology and its impact on consumer's lives Meyer, M. (2018) As the world expands, technology is more present in our 'everyday' life. The 2nd assignment of my Postgraduate Diploma with the British Academy of Digital Marketing proposed I created a presentation and a video about technology and its impact on the consumer's life. Click here to view the video!  I have read several articles and watched a few videos to try and understand how much impact technology has in our life, and I can now affirm that since COVID-19 has started, we have used the digital world more and more. Either to do our grocery shopping or to simply be entertained.  You can find a presentation about the impact of technology on consumer's lives on my SlideShare account. Throughout the presentation, you will find several data charts from known sources about the use of internet, impact of COVID-19, digital devices, video consumption, how customers search for information and recommendations, etc.